When it comes to getting a video produced in Brisbane, one of the first questions business owners ask is: How much does it cost? And while the short answer is “it depends”, the reality is there are clear benchmarks, considerations, and smart ways to approach your video marketing budget. In this guide, we’ll answer the question “How Much Does a Video Cost in Brisbane?”, based on real-world experience from producing over 1,000 videos across Brisbane, Gold Coast, and Ipswich.
Curious about video production? Understanding how much does a video cost in Brisbane, is essential for local businesses looking to take their marketing to a whole new level.
Understanding How Much Does a Video Cost in Brisbane?
Video production pricing in Brisbane ranges anywhere from $500 to $15,000+, depending on:
- Length & complexity of the video
- Location requirements
- Crew size
- Post-production needs (editing, animation, colour grading)
- Licensing, scripting & planning time
There’s no one-size-fits-all answer because every business has different goals. A startup looking for a punchy 30-second social media video will spend far less than a construction company wanting a cinematic case study.
Brisbane Video Production Price Tiers
Here’s what you can generally expect at different price points:
$500 – $1,500: Entry-Level or DIY Video
- Simple camera shoot
- 1 videographer, minimal planning
- Basic editing (1x cut, light music)
- Good for testimonials, internal updates
$1,500 – $4,000: Mid-Tier Business Video
- Half or full-day shoot
- Multi-camera setup
- More considered planning and scripting
- Higher-end editing (colour grade, music, branding)
- Great for promotional videos or service overviews
$4,000 – $15,000+: Premium & Multi-Use Content
- Strategic planning
- Filming over several days/locations
- Drone, gimbals, lighting setups
- Includes creative direction, scripting, multi-format edits
- Results in multiple content assets (ads, case studies, reels)
If you’re in this range, you’re investing in both quality and results.
What You’re Really Paying For
Most of the cost doesn’t come from the gear, it comes from time, talent, and planning.
Breakdown of what can influence the price:
- Pre-Production: Creative concept, scripting, location planning, storyboarding
- Production: Crew, travel, shoot time, gear, lighting
- Post-Production: Editing, revisions, music licensing, captions
At Unreal Media, we’ve designed our packages to give the best of both worlds, high production value without bloated costs.
What Type of Video Do You Need?
According to Wyzowl’s Video Marketing Statistics, 89% of businesses are now using video as a core marketing tool, yet surprisingly, 37% of those who don’t, have one simple reason: they don’t know where to start…
At Unreal Media, we simplify the process and guide you every step of the way, from strategy to production, so you can start leveraging high-quality video content that actually drives results
Your budget should align with your goal. Here’s a quick guide:
| Video Type |
Ideal Budget |
Purpose |
| Social Media Reels |
$800 – $1,800 |
Brand awareness, fast engagement |
| Client Case Study |
$1,800 – $4,000 |
Build trust, convert leads |
| Hero Brand Video |
$4,000 – $10,000 |
Showcase story, values, offer |
| Ads (Meta, YouTube, Google) |
$1,500 – $5,000 |
Direct response lead generation |
| Project Showcase |
$2,000 – $6,000 |
Show off recent work, trade-based businesses |
Why Local Pricing Matters
Hiring a Brisbane-based production company doesn’t just mean convenience, it often results in better outcomes. We know the local suburbs, understand the weather, council permits, and what resonates with Queensland audiences.
You can also trust that your quote will reflect local crew rates, not inflated national agency costs.
How Brisbane Businesses Use Video to Drive Growth
It’s not just about making a video, it’s about making a video that works.
We break this down in our guide: How Brisbane Businesses Use Video to Get More Leads.
One client in the construction space closed $250k in contracts from a single hero video paired with targeted reels. This is why we always align the budget with strategic intent.
What Videos Actually Perform the Best?
Budgeting gets easier when you know what actually works. We analysed over 1,000+ client videos, here are the winners: Here’s What Ads Perform the Best After Filming 1,000+
Spoiler: Short, snappy content designed for platforms like Instagram Reels and YouTube Ads consistently outperformed longer brand videos for direct conversions.
How Long Will It Take to Make My Video in Brisbane?
At Unreal Media, our standard turnaround time for most video projects is 14 business days from the final shoot date.
That gives our team the time to professionally edit your footage, colour grade, mix audio, and deliver a fantastic result that reflects your brand at the highest level.
However, we understand that some campaigns come with tight deadlines, whether it’s a product launch, event recap, or last-minute social push. If you’re working with a specific timeline, we can usually accommodate faster turnarounds as long as it’s discussed upfront.
We also offer staged delivery (e.g. teaser cuts or social cutdowns first) if needed.
Whether it’s a single video or a larger campaign, we’ll always be clear about what’s realistic, and we never sacrifice quality for speed. Just let us know your deadline, and we’ll build a schedule that works.
What Input Do We Need From You to Start a Video Project?
To kick off your video project with Unreal Media, we don’t need much, but the more context you can give us up front, the smoother and more efficient the process will be.
Here’s what helps us hit the ground running:
-
Your Goal
What do you want the video to achieve? Lead generation? Brand awareness? Social proof? A clear objective helps shape the creative direction.
-
Your Target Audience
Tell us who you’re speaking to, whether it’s new customers, existing clients, tradies, executives, or local communities.
-
Your Brand Voice & Style
We’ll ask if you have any tone, colours, brand guidelines, or examples of previous work (or videos you like) that we can reference.
-
The Deliverables
Do you need one main edit, or multiple versions for social media? Do you want a 90-second highlight, a 30-second ad, or both? OR, are you open to our expert opinion.
-
Any Non-Negotiables
Is there something that absolutely has to be included (like a specific location, product, person, or tagline)? Let us know early.
Don’t Have All the Answers? That’s Okay.
You don’t need a script, storyboard, or a media brief, that’s our job…
We’re here to help you figure out what’s needed and guide the entire process from concept through to delivery.
We’ll always tailor the project around what you do have, and fill in the rest with our in-house writers, videographers, and editors.
Do You Own the Video Once It’s Finished?
Once your video is completed, delivered, and paid for, you own it outright.
That means you can use it wherever you like, on your website, in ads, across social media, or for internal training. We’ll provide you with the final files, and if you ever need resized versions or extra cutdowns down the track, we’ve got your back.
The only exception is licensed music, which we source specifically for your project. Due to licensing terms, you can use it within the context of the delivered video, but not as a standalone track or across other projects, unless we sort an extended licence for you (which we’re happy to do).
We don’t hold your content hostage, and we don’t put restrictions on where or how you use your video. Once it’s yours… it’s yours!
Final Thoughts: Set a Budget That Fuels Growth
If you’re serious about standing out in Brisbane’s competitive landscape, video is no longer a luxury, it’s a necessity.
Start with what you can afford, but don’t skimp on strategy. If you want help mapping out a budget or custom package, reach out to our team at Unreal Media.
Let’s make something unreal.
Need Help Planning Your Budget?
Book a free strategy call today or check out our Brisbane video packages here.
