5 Industries Winning with Video Marketing on the Sunshine Coast
It’s no secret that video is dominating online, but what’s changed in the last few years is how much it matters for business growth. Video isn’t just a “nice to have” anymore, it’s the difference between blending into the background and becoming the go-to choice in your industry. Read this article we’ve put together to […]
The Best Video Marketing Platforms for Australian Businesses
Why Choosing the Right Platform Matters More Than Ever For Australian businesses, video is the centrepiece of how customers discover, research, and choose brands. But here’s the catch: not all video platforms are created equal. What works for a B2B company selling software to accountants will look completely different from what drives leads for an […]
High-Converting Video Marketing Strategies: 7 Proven Formats That Drive Leads
Most businesses waste thousands on video marketing every single year, and not because their videos are badly filmed or poorly edited. They waste it because they create content without a strategy, throw it online without a plan, and hope it “works.” The truth is, video is no longer about just showing up online. The brands […]
Brisbane Video Marketing Playbook: Turn One Video into 3 Months of Leads
Why a Video Marketing Playbook (Not Another Production Guide) If you already have footage (or you’re about to film), this post shows how to market it so it actually drives enquiries in Brisbane. We’ll cover funnels, budgets, audiences, and the exact cut-downs to ship across Meta and YouTube. Now this is not an article for […]
YouTube vs Vimeo – Which Video Hosting Platform Is Best in 2025?
When it comes to which hosting platform is best and marketing your videos online, one of the biggest questions businesses face is: Should I use YouTube or Vimeo? Both are powerful platforms, but they serve very different purposes. Choosing the right one comes down to understanding your goals, your audience, and how you want your […]
Proven Ways to Generate More Leads Without Bigger Ad Spend
If you’re spending more and more on ads but not seeing better results, you’re not alone. The truth is, you don’t always need a bigger ad budget to get more leads, you just need smarter marketing. And right now, nothing outperforms video marketing when it comes to attracting, converting, and nurturing leads. Which the #1 […]
Top Types of Social Media Ads for Tradies
Tradies work hard. Whether you’re building, fixing, painting or wiring, you’re on the tools day in and day out. But when it comes to getting new jobs, the top types of social media ads for tradies can work a lot harder than word-of-mouth or a sign on your ute. These days, Aussies scroll through Instagram, […]
Here’s What Ads Perform the Best (After Filming 1000+)
We’ve filmed over 1,000 social media ads for businesses across Australia, from tradies and real estate agents to coaches and eCommerce brands. Some ads crushed it. Some… not so much. After all that filming, testing, and refining, we’ve learned one big thing: great-looking ads don’t always equal leads. If you’re wondering what really works, this […]
Video Marketing for B2B – Grow Fast in 2025!
In the digital age, B2B video marketing has transformed from a mere novelty to a central strategy in driving brand awareness and lead generation. Unreal Media specialises in crafting bespoke video content that not only captivates but also converts, making it an indispensable tool for any forward-thinking business. Key Takeaways: Videos deepen engagement and deliver […]
Video Marketing for B2C
In the fast-paced world of B2C, video marketing is the key to engaging your audience, enhancing brand awareness, and driving conversions. At Unreal Media, we specialise in creating compelling video content that resonates with consumers, ensuring your brand stands out in a crowded marketplace. Key Takeaways Engage Your Audience: Video content captures attention and boosts […]