What Makes a Great Video? 6 Elements Local Businesses Can’t Ignore

RED camera setup illustrating what makes a great video for local business marketing. If you've asked yourself "What Makes a Great Video?" this blog is for you.

If you’ve been wondering, “what makes a great video?”… you’ve come to the right place… Creating a great video isn’t about having the most expensive camera or flashy effects. It’s about delivering a clear message in a way that captures attention and drives results. For local businesses in places like the Gold Coast and Ipswich, […]

How Much Does a Video Cost in Brisbane? (2025 Guide for Local Businesses)

Jakob Quinn, owner of Unreal Media (right), discussing camera gear with a team member during a Brisbane video production setup — part of a behind-the-scenes look at what goes into professional video projects.

When it comes to getting a video produced in Brisbane, one of the first questions business owners ask is: How much does it cost? And while the short answer is “it depends”, the reality is there are clear benchmarks, considerations, and smart ways to approach your video marketing budget. In this guide, we’ll answer the […]

Why Builders in Australia Need Video Marketing

Our videographer filming on-site, showing why builders in Australia need video marketing to showcase their work.

Let’s keep it simple: if you build amazing things but no one sees them, it’s like they never happened, and that’s exactly why builders in Australia need video marketing. In today’s world, videos help you show your work, explain your process, and win trust, fast. Just look at larger developers like Graya. They’ve blown up […]

Brisbane Video Team with a Difference: Meet Unreal Media

Brisbane video team from Unreal Media reviewing footage on professional camera gear during a client shoot

If you’ve searched for “Unreal Media” or are looking for a trusted Brisbane video team, this page is your go-to. We’re not just a name, we’re a growing, passionate video team based in Brisbane and proudly serving clients across Australia. From Melbourne to the Gold Coast, our mission is simple: create high-quality video content that […]

How Much Should a Business Budget for Video Production?

Flat lay of professional video production gear and clapperboard with text overlay reading "How Much Should a Business Budget for Video Production in 2025?", ideal visual for businesses planning video marketing budgets.

Videos are everywhere now. We see them on websites, Instagram, YouTube and even in emails. If you run a business in Australia, having good videos can help you get more customers. But how much should a business budget for video production in 2025? Let’s break it down in a simple way. Why Do Businesses Need […]

Personalised Video Marketing

Personalised

Generic content no longer holds attention; audiences expect relevance and immediacy. Video, when tailored with precision, becomes a powerful communication tool. Unreal Media helps brands harness the power of personalised video by delivering dynamic content that adapts to each viewer. This strategic method not only captures attention but also strengthens trust, increases retention, and drives […]

Remote Video Production

Remote Video Production image

Producing video content no longer requires everyone to be in the same room, or even the same country. Advances in cloud tools, virtual direction, and high-speed file sharing have transformed how brands communicate visually. Unreal Media works with clients and teams remotely, delivering polished, professional videos without geographic limitations. By combining technical expertise with seamless […]

Video Marketing for Local Businesses

video marketing image

Video Marketing for Local Businesses speaks louder than static ads, especially for those aiming to build stronger local connections. Whether you’re showcasing your office space, introducing your team, or sharing real customer testimonials, the right video can influence buying decisions. At Unreal Media, we help you get the most out of video marketing by producing […]

Video Production for SEO

Video Production for SEO

Video has transformed how audiences interact with brands online. It’s no longer just content, it’s a tool for connection, visibility, and conversion. Unreal Media focuses on harnessing video’s full potential through strategic Video Production for SEO benefits. By optimising video elements like metadata, structure, and user engagement signals, your business can stand out in search […]

Trends in Video Production

Trends in Video Production

The landscape of video production continues to evolve at an exhilarating pace, with new technologies and creative approaches shaping the way we tell stories. At Unreal Media, we pride ourselves on staying ahead of these changes, ensuring that every frame we produce captures both innovation and impact. Key Takeaways AI and automation are streamlining production […]