How Much Should a Business Budget for Video Production?

Flat lay of professional video production gear and clapperboard with text overlay reading "How Much Should a Business Budget for Video Production in 2025?", ideal visual for businesses planning video marketing budgets.

https://www.youtube.com/watch?v=s2Nr0W1pg90 Videos are everywhere now. We see them on websites, Instagram, YouTube and even in emails. If you run a business in Australia, having good videos can help you get more customers. But how much should a business budget for video production? Let’s break it down in a simple way. Why Do Businesses Need Video? […]

Personalised Video Marketing

Personalised

Generic content no longer holds attention; audiences expect relevance and immediacy. Video, when tailored with precision, becomes a powerful communication tool. Unreal Media helps brands harness the power of personalised video by delivering dynamic content that adapts to each viewer. This strategic method not only captures attention but also strengthens trust, increases retention, and drives […]

Remote Video Production: How Videos Are Made From Anywhere

Remote Video Production image

Remote video production means creating videos without everyone needing to be in the same room.With the right tools, planning, and guidance, you can film, direct, and edit a full video from anywhere in Australia, or anywhere in the world. At Unreal Media, we help businesses create high-quality remote video content using simple setups, cloud tools, […]

Video Marketing for Local Businesses: 9 Proven Strategies

video marketing for local businesses.

Video marketing for local businesses has become one of the fastest ways to build trust. You already know one thing is true: people buy from people they trust. That has not changed in 2026, but how people build trust has. Today, most customers won’t read long posts, and they don’t want boring ads. They want […]

Video Production for SEO

Video Production for SEO

Video has transformed how audiences interact with brands online. It’s no longer just content, it’s a tool for connection, visibility, and conversion. Unreal Media focuses on harnessing video’s full potential through strategic Video Production for SEO benefits. By optimising video elements like metadata, structure, and user engagement signals, your business can stand out in search […]

Trends in Video Production

Trends in Video Production

The landscape of video production continues to evolve at an exhilarating pace, with new technologies and creative approaches shaping the way we tell stories. At Unreal Media, we pride ourselves on staying ahead of these changes, ensuring that every frame we produce captures both innovation and impact. Key Takeaways AI and automation are streamlining production […]

Social Media Video Strategy: What Smart Brands Do Different

A Brisbane business owner sitting at her desk reviewing content on her phone and laptop, representing how Australian brands plan and manage their social media video strategy.

ChatGPT said: If you’re an established business in Australia and actively using social media to grow, the one thing separating brands that scale reliably from those that spin their wheels is simple: they treat video as a strategic asset, not random posts. This guide breaks down how smart Brisbane and SEQ brands build a social-media […]

Pre-Production Essentials

Pre-Production Essentials

Starting a video project? Understanding the Pre-Production Essentials is key to ensuring a smooth and successful outcome. The pre-production phase forms the foundation of any great video, covering scripting, storyboarding, and strategic planning. At Unreal Media, we believe that a well-structured pre-production process is critical to transforming your ideas into results-driven content. Whether you’re based […]

Types of Video Production

Types of Video Production

Video production is an incredibly versatile and dynamic field, with a range of styles and formats suited to various objectives. Explore the diverse world of video production with Unreal Media, where creativity meets strategy to bring your vision to life. From captivating commercials to insightful documentaries, understanding the various types of video production can elevate […]

The Video Production Process

The Video Production Process

Creating an exceptional video is more than pointing a camera, it’s a detailed journey from planning to execution. At Unreal Media, our expert approach to video production ensures precision in every stage, delivering content that captivates your audience and meets your goals. Key Takeaways Pre-production is critical for streamlined production and reduced costs. Production focuses […]