Video Production for Construction Companies in Australia
We produce video content for builders, developers, and trade businesses across Australia. Project showcases, testimonials, brand films, the stuff that wins jobs before you even pick up the phone.
⭐️⭐️⭐️⭐️⭐️ Rated 5 Stars on Google
Our Work with Construction Companies
CM Electrical QLD – 1 Day, 4 Locations, 5 Videos
Cam McDonald from CM Electrical had 193+ Google reviews and a strong reputation across Brisbane but zero video behind the business. We changed that in a single day.
We filmed across four client sites from Morayfield to Hamilton, a dance studio, an industrial facility, a gym, and a commercial office, producing a brand story film and four reels for their Mammoth Fans industrial ceiling fan service.
Cam’s reaction on delivery: “It’s so cool seeing my business presented so professionally for the first time.”
Narellan Pools Ipswich – 12 Months, 319K Reel Views
Brendon Etheve from Narellan Pools Ipswich brought us on to produce ongoing social video content for his franchise across Ipswich and South Brisbane.
Over 12 months we produced 137 pieces of content, pool reveal videos, build timelapses, customer testimonials, and educational reels. The top performer was Brendon explaining the Ipswich council permit process: 66,120 views organically.
The account hit 133% follower growth, an 8.54% engagement rate (beating an industry avg of 1-3%), and Brendon doubled his revenue and pool installs. He’s ranked in the top 1% of the Narellan Pools franchise network nationally.
Burke & Wills Projects – 2+ Years, BCF to Lorna Jane
We’ve worked with Todd and Adam from Burke & Wills Projects for over two years, filming their commercial fitouts from small retail jobs through to 3,000+ square metre BCF superstores.
Projects filmed include BCF Townsville, Source Bulk Foods, Lorna Jane, GFree Doughnuts, and Beaurepairs Rocklea, each one a walkthrough showing the finished fitout and the work that went into it.
Todd’s words: “The videos are freaking amazing. You know how to make shop fit-outs look interesting.”
Why Unreal Media?
Here’s what we see with most construction businesses… The work on-site is impressive, but online there’s nothing. No footage of the build. No clients talking about the job. Nothing that separates you from every other builder showing up in the Google results.
We’ve spent over six years filming construction and trade projects across Queensland, NSW and Victoria. Fitouts, pool builds, electrical work, commercial sites. We know the environments and we know how to film on an active job site without slowing anything down.
Burke & Wills Projects have had us filming their fitouts for over two years now, everything from small retail jobs to 3,000+ sqm BCF superstores in Townsville, plus Lorna Jane, Beaurepairs, Source Bulk Foods. Todd Burke’s words: “You know how to make shop fit-outs look interesting.”
We filmed CM Electrical QLD’s first ever brand film across four client sites in a single day. Cam McDonald had 193 Google reviews and a solid reputation but had never seen his business on screen before that shoot.
With Narellan Pools Ipswich we’ve been producing content for 12 months straight. Brendon Etheve doubled his revenue and pool installs over that period and is ranked in the top 1% of Narellan’s national franchise network.
If your construction business looks great on-site but has nothing to show for it online, we should talk.
WHAT WE PRODUCE FOR CONSTRUCTION BUSINESSES
The type of video depends on where a client is in the process. Someone browsing Instagram needs a different piece of content to someone comparing quotes. Here’s what we typically produce for builders, fitout companies, and trade businesses.
Project Walkthroughs
A finished fitout or build filmed properly. This is the bread and butter of what we can do to get started with any new client. Most construction businesses finish a job and move straight to the next one.
A two-minute walkthrough turns that project into a sales asset you can use for years.
Before & After Reels
Short-form content built around the transformation. Empty shell to finished space. These get shared because the contrast does the work, people don’t need convincing when they can see it. They tend to be the highest reach content in a construction company’s feed.
Brand Story Films
A cinematic piece that tells the story of who you are, how you work, and what makes your business different. This sits on your website, goes into proposals, and gets sent to leads before the first meeting. It’s the video that does the selling when you’re not in the room.
Client Testimonials
Your happiest customers, on camera, in their own words. Nothing scripted, nothing forced. We film these on location — standing in the finished build, talking about the experience. A 60-second testimonial from a real client outweighs anything you could write on your website.
Educational & Authority Content
Face-to-camera videos where you answer the questions your clients are already Googling. Permit processes, build timelines, cost breakdowns, material choices. This is the content that builds trust with people months before they’re ready to call. It also happens to be the content that performs best organically.
FREQUENTLY ASKED QUESTIONS
Project walkthroughs, before-and-after reels, brand story films, client testimonials, drone and timelapse footage, and ongoing social content. The mix depends on where your business is at. A builder who needs a single brand film for their website is a different brief to a fitout company that wants monthly content across their socials. We’ll tell you what makes sense after we understand your business.
It depends on the scope. A one-day brand story shoot across multiple locations, like the one we did for CM Electrical QLD across four sites in Brisbane, is a different investment to 12 months of ongoing social content like we produce for Narellan Pools Ipswich. We price based on the deliverables, not by the hour. Get in touch and we’ll give you a straight answer based on what you actually need.
Yes, regularly. We’ve filmed on commercial fitout sites, residential pool builds, electrical jobs, and industrial facilities. We understand site access, safety requirements, and how to work around active trades without slowing anyone down. We bring our own PPE and coordinate with your site manager before we show up.
For a single-day brand story shoot, turnaround is typically two to three weeks for the full edit. Social reels and shorter cuts come back faster. For ongoing content clients, we work to a consistent weekly or fortnightly delivery schedule, Narellan Pools Ipswich receives content on a rolling basis to maintain their posting cadence of 2-3 times per week.
More common than you’d think. Most of our construction clients had never been on camera before we started. Cam from CM Electrical hadn’t filmed a single video before his brand story shoot and his reaction was “it’s so cool seeing my little business presented so professionally for the first time.” We handle the questions, the direction, and the conversation. You just talk about what you know. It’s not as hard as people expect.
It has for our clients. Brendon from Narellan Pools Ipswich doubled his revenue and pool installs over 12 months of consistent video content. His top performing reel, explaining the council permit process in Ipswich, hit 66,120 views organically because it answered a question every potential pool buyer has. The content that works best for construction businesses is the stuff that answers real questions about the buying process, not flashy promotional material.
Yes. We’re based in Brisbane and the Gold Coast but we’ve filmed interstate, including a two-day commercial shoot in regional Victoria. For construction businesses outside SEQ, we can either travel to you or structure a shoot around a schedule that keeps costs practical. Burke & Wills Projects have jobs across Queensland and we’ve filmed multiple locations for them over the two-year partnership.
Call us or fill out the contact form. We’ll have a conversation about your business, what you’re trying to achieve, and whether video makes sense right now. If it’s a good fit we’ll scope it out and give you a clear price. If it’s not the right time, we’ll tell you that too.